Tuesday, July 29, 2008 from 6:00 PM - 8:30 PM (ET)
User Experience Research at Google in NYC: Methods & case studies
First, the speakers will present a summary of Google's UX design & research process in NYC. Then, they will highlight the following two case studies:
Case study: "Using Metaphors to Communicate Research Results with Impact"
Molly Stevens will discuss how using a metaphor helped engineering understand the social dynamics of a b2b application. This caused them to fundamentally rethink the prioritization of features and some of the basic interactions.
Case study: "Getting on the bandwagon: Critical roles in online collaboration"
The biggest predictor of success is how software supports underlying relationships among group members. Not all collaborators are created equal; Michelle Lee will explore critical roles & implications for design using Google Docs as a case study.
Speakers: Molly Stevens and Michelle Lee, Google's User Experience team. Both work in the NYC office.
Where: JPMorgan Chase, 270 Park Ave (between 47th & 48th on WEST side of street). Floor and room will be disclosed to pre-registered attendees on site. Note: No walk-in registration. Attendees must pre-register.
When: Tuesday, July 29th, 2008
Registration: 6:00pm to 6:30pm (refreshments served)
Presentation: 6:30pm to 8:00pm (includes Q&A)
Networking: 8:00pm to 8:30pm
Dinner: 8:30pm to whenever
Please note that dinner is an optional, post-event social activity and is not included in the event fee. It will be the responsibility of each individual who chooses to attend the dinner to pay for their own food, drink and any other expenses that may be associated with the dinner.
Cost: See ticket prices at top of page (Pre-payment online required)
Note: Due to the size of this event, we are unfortunately unable to offer discounted member pricing.
Registration closes at 4 PM Monday, July 28, 2008 (1 day before the event).
Refundable until noon, Thurday, July 31, 2008 (2nd day after the event) by sending a request to RSVP@nycupa.org .
Transferable on or before noon Monday, July 28, 2008 (1 day before the event) by sending a request to RSVP@nycupa.org. You must notify us, and get a confirmation, of this transfer or it will not be valid.
Our organization: You can learn more about our NYC organization or learn about our parent organization.
We are the NYC chapter of the Usability Professionals Association.
Our website is http://www.nycupa.org
Our parent organization's website is www.upassoc.org
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